LG’S ‘CARE FOR WHERE YOU LIVE: NEW HORIZON’ CAMPAIGN EARNS TWO STARS FROM ECOPROD

Cinematic Journey Showcases Company’s Therma V Air-to-Water Heat Pump, Highlights Eco-responsible Approach to Filmmaking

SEOUL, South Korea, Jan. 24, 2024 /PRNewswire/ — LG Electronics (LG) is thrilled to unveil its ‘Care For Where You Live: New Horizon’ campaign in Europe. A cinematic endeavor highlighting the Therma V™ air-to-water heat pump and the importance of eco-responsibility, the campaign has received two stars from the Ecoprod Label, a certification for sustainable films, content and advertisements.

From concept to execution, LG Electronics’s Care For Where You Live: New Horizon campaign placed sustainability at the forefront, integrating eco-conscious practices into many aspects of the filmmaking process.

#CareForWhereYouLive “New Horizon” campaign is to deliver the message on consideration for the sustainability captured by the Therma V heat pump solution.

The production team used a solar-powered battery for the entire control room.

Originally published at https://www.prnewswire.com/news-releases/lgs-care-for-where-you-live-new-horizon-campaign-earns-two-stars-from-ecoprod-302042846.html

LG’S ‘CARE FOR WHERE YOU LIVE: NEW HORIZON’ CAMPAIGN EARNS TWO STARS FROM ECOPROD

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