Actress and Iconic Scream Queen Partners with philosophy to demystify the "retinol scaries" with their latest innovation
NEW YORK, Oct. 1, 2024 /PRNewswire/ -- Dermatologist-endorsed beauty brand, philosophy, is teaming up with legendary actress Sarah Michelle Gellar to launch its bold new campaign designed to demystify retinol use. Inspired by Gellar's legacy in horror films, the campaign cleverly plays on the association with fear to address the unnecessary trepidation many consumers feel about incorporating retinol into their skincare routines.