ATHENS, Greece, March 15, 2023 (Newswire.com)
-
Augmenta Agriculture Technologies announced on Monday, March 13 that it has been acquired by CNH Industrial, a world-class equipment and services company. This acquisition will accelerate Augmenta's growth and offer a unique opportunity to expand its state-of-the-art perception and automation capabilities, broaden its global market reach, and increase its impact on thousands of farms worldwide.
Augmenta was created with a vision of transforming agriculture through automation and autonomy. Having the farmer always at the heart of any product or feature development, Augmenta has enabled farmers worldwide to make the most out of every acre in an environmentally sustainable way.
With this integration, Augmenta will amplify its impact, while CNH Industrial will provide a seamless offering of the deepest technology in its farm input automation vertical.
Strategic partners, united with the same purpose
Since 2018, Augmenta has been providing products and services around crop input management and farm analytics to farmers across many geographies, while also working with CNH Industrial and its subsidiary, Raven, as traditional business partners. This pairing was further enhanced after CNH Industrial became a minority strategic shareholder and joined Augmenta's board of directors in 2021. After two years of close partnerships at every level, both parties agreed that joining forces under CNH Industrial's ownership would significantly accelerate their vision and mission.
"We are extremely excited to become part of CNH Industrial and Raven, and continue building together deep technological solutions that enable a more sustainable future for farmers of all sizes, as well as the environment," noted George Varvarelis, co-founder and CEO of Augmenta. "Our beyond-state-of-the-art ag perception stack combined with CNH Industrial's high-quality ag equipment will give a material advantage to the farmers in their daily farming practices, resulting in increased efficiency, precision, and profitability."
CNH Industrial has acquired 100% of the shares of Augmenta Holding SAS for $110 million. Augmenta will integrate into Raven as part of the company's precision technology portfolio. Augmenta will retain its employees and strategically invest in its location in Athens, Greece as an innovation hub.
About Augmenta
Augmenta is the creator of an innovative real-time VRA retrofit system compatible with most machinery brands that fully automates impactful farming agrochemical applications. Its growing global presence includes Europe, CIS, North and South America, and Australia. Its stated mission is to augment the capacity of arable land in a way that is beneficial for both farmers and the environment. As a high-tech precision agriculture company, it offers farmers the solution of easily optimizing their inputs, having complete control over them, operating their farms sustainably, and securing or even increasing their yield.
Contact Information:
Nota Moustaka
Marketing Specialist [email protected]
+306947676535
Brand On Marketing, the Wana Brands Foundation, PUFF Cannabis Co. and CannaBabe Will Collectively Donate $6,000 to Alternatives for Girls in Detroit on Thursday, March 30, in Line With CannaBabe's Impactful Pledge to Its Community.
Kiss Me, I'm A CannaBabe While their event had high expectations, the execution spoke for itself. The founders had received an overwhelming amount of positive testimonials praising the curated atmosphere and intentions - it was quite inspiring.
DETROIT, March 24, 2023 (Newswire.com)
-
Voices were amplified, gender gaps were diminished and the industry really showed out for the debut of CannaBabe's private invite only launch event: "Kiss Me, I'm A CannaBabe" last Thursday at the Brooklyn Detroit.
While their event had high expectations, the execution spoke for itself. The founders had received an overwhelming amount of positive testimonials praising the curated atmosphere and intentions - it was quite inspiring. Diversifying the industry is no small task, but Mary Sharp and Jenna Kaltenberg found a fun and inclusive way to do so while also providing a safe and inviting environment for their guests. From the support from amazing sponsors to talented DJs keeping the event alive, and the amazing guests that embodied what it means to be a CannaBabe. It was an evening filled with music and art to curate a memorable night between elite cannabis brands and influential guests, aiming to provide an immersive, cannabis-friendly alternative to celebrate St. Patrick's Day! The event had hit full capacity weeks prior, and there were many that were unable to attend the debut; however, the energy of those who attended was immaculate.
The local artist Sheefy McFly was performing live demonstrations of his work while also doing a giveaway of a painted skateboard deck along with a vintage McFly polaroid. DogHouse Cannabis co-branded the VIP lounge with Sheefy McFly decor reflecting the recent release of CRUD™️. Detroit Social Events and Curtis Lamar with Backwoods & Bonfires festival were generous enough to provide two VIP tickets to their annual summer festival hosted in Detroit. Hype showed out with their walking taco food truck to satisfy the munchie cravings of the 700+ attendees throughout the evening; it was hard to not have an appetite with so many engaging activations. Wynk was slinging sweet seltzers to provide guests with a balanced, light, social experience. Element Extractions was dabbling into their concentrates to ensure guests could be fully educated on their products while also learning how to get the potent high they were seeking for. Chill Medicated was serving up the syrup with their Mocktail bar to allow guests to sample their fast-acting syrup tinctures in a variety of fruity flavors and also gifting samples for guests to try later on. Chill Medicated was also providing massages with their topical body rubs for pain, inflammation and skin conditions. Each guest was allotted 5 minutes for a professional shoulder massage using the topicals, aiming to promote their latest lineup of Topicals To-Go that are intended for quick on the go use. With live back to back performances by DJ Kdirty and DJ Sillygirlcarmen, the evening was filled with house-tech vibes which is the perfect presetting to Movement creeping up quickly. These girls really know how to get the dance floor moving and grooving! Puff was generous enough to donate product to the CannaBabe pre-sesh for the ladies helping host the event, in addition to providing $1000 worth of product from their retail stores as a prize to a lucky guest. Additional brands, such as Light Sky Farms, Wana Brands, Michigander Fire, Heavyweight Heads, Flower of Life and Evolution Edibles all had table activations to connect and educate with guests at the event. CannaBabe is delighted to have such strong support from amazing local brands. They would like to recognize the brands and sponsors involved in the event that made this dream a reality. A special thank you to our presenting sponsor PUFF Cannabis Co. and Brand On Marketing for executing our vision visually.
CannaBabe partnered with the Wana Brands Foundation, Brand On Marketing and PUFF Cannabis Co to present a donation check in the amount of $6000 towards the chosen charity Alternatives for Girls on Thursday, March 30th. Every event hosted by CannaBabe will have a new charity organization, local to the area of the event is being hosted, to partner with and to donate proceeds from the event. By supporting CannaBabe, you support those less fortunate in local communities.
"We believe there was a change that needed to happen and that change started with us throwing our first Cannababe Launch event, with a positive turnout of over 700 people throughout the evening from all over Michigan, out of state, consumers to investors, to people outside of the Cannabis industry looking to dip their toes into something they've never experienced or had been apart of. We have been to a multitude of events, and something we had noticed was that after every event everything just goes silent and it is the same 200 people we all know and no one or nothing new. We chose to use our voices to create a positive change and continue to spread awareness on not only the industry we are in, but the communities we are hosting these events in. With each event we throw we will be donating a percentage of the proceeds to a non profit organization we believe in. For this last event we donated a portion of the proceeds to Alternatives for Girls out of the SouthWest of Detroit. By acknowledging those out there who are in need of support, it will bring us all closer together as a community. We believe in throwing gatherings with a cause and spreading awareness for the bipoc, lgbtq+ community, and working together equally as any gender. Join us in continuing to make positive changes for not only us but everyone in the communities we are all a part of." - Mary & Jenna, CannaBabe Founders
CANNABABE - promoting inclusive community and connection between brands and consumers to facilitate brand recognition, strengthen loyalty and provide a space for companies to generate new business opportunities and provide education. To amplify the voices and representation of women in the cannabis industry and to bridge the gap between traditional consumption events and cultural gatherings.
BRAND ON Marketing - a modern solution to an ever-evolving market. With a team of advanced industry professionals, we can bring any idea to life. We are always looking to expand our creative abilities by exploring new industries, if we strongly feel we can benefit your company. Making the impossible possible, we put your brand on.
Brand On Marketing, the Wana Brands Foundation, PUFF Cannabis Co. and CannaBabe Will Collectively Donate $6,000 to Alternatives for Girls in Detroit on Thursday, March 30, in Line With CannaBabe's Impactful Pledge to Its Community.
Kiss Me, I'm A CannaBabe While their event had high expectations, the execution spoke for itself. The founders had received an overwhelming amount of positive testimonials praising the curated atmosphere and intentions - it was quite inspiring.
DETROIT, March 24, 2023 (Newswire.com)
-
Voices were amplified, gender gaps were diminished and the industry really showed out for the debut of CannaBabe's private invite only launch event: "Kiss Me, I'm A CannaBabe" last Thursday at the Brooklyn Detroit.
While their event had high expectations, the execution spoke for itself. The founders had received an overwhelming amount of positive testimonials praising the curated atmosphere and intentions - it was quite inspiring. Diversifying the industry is no small task, but Mary Sharp and Jenna Kaltenberg found a fun and inclusive way to do so while also providing a safe and inviting environment for their guests. From the support from amazing sponsors to talented DJs keeping the event alive, and the amazing guests that embodied what it means to be a CannaBabe. It was an evening filled with music and art to curate a memorable night between elite cannabis brands and influential guests, aiming to provide an immersive, cannabis-friendly alternative to celebrate St. Patrick's Day! The event had hit full capacity weeks prior, and there were many that were unable to attend the debut; however, the energy of those who attended was immaculate.
The local artist Sheefy McFly was performing live demonstrations of his work while also doing a giveaway of a painted skateboard deck along with a vintage McFly polaroid. DogHouse Cannabis co-branded the VIP lounge with Sheefy McFly decor reflecting the recent release of CRUD™️. Detroit Social Events and Curtis Lamar with Backwoods & Bonfires festival were generous enough to provide two VIP tickets to their annual summer festival hosted in Detroit. Hype showed out with their walking taco food truck to satisfy the munchie cravings of the 700+ attendees throughout the evening; it was hard to not have an appetite with so many engaging activations. Wynk was slinging sweet seltzers to provide guests with a balanced, light, social experience. Element Extractions was dabbling into their concentrates to ensure guests could be fully educated on their products while also learning how to get the potent high they were seeking for. Chill Medicated was serving up the syrup with their Mocktail bar to allow guests to sample their fast-acting syrup tinctures in a variety of fruity flavors and also gifting samples for guests to try later on. Chill Medicated was also providing massages with their topical body rubs for pain, inflammation and skin conditions. Each guest was allotted 5 minutes for a professional shoulder massage using the topicals, aiming to promote their latest lineup of Topicals To-Go that are intended for quick on the go use. With live back to back performances by DJ Kdirty and DJ Sillygirlcarmen, the evening was filled with house-tech vibes which is the perfect presetting to Movement creeping up quickly. These girls really know how to get the dance floor moving and grooving! Puff was generous enough to donate product to the CannaBabe pre-sesh for the ladies helping host the event, in addition to providing $1000 worth of product from their retail stores as a prize to a lucky guest. Additional brands, such as Light Sky Farms, Wana Brands, Michigander Fire, Heavyweight Heads, Flower of Life and Evolution Edibles all had table activations to connect and educate with guests at the event. CannaBabe is delighted to have such strong support from amazing local brands. They would like to recognize the brands and sponsors involved in the event that made this dream a reality. A special thank you to our presenting sponsor PUFF Cannabis Co. and Brand On Marketing for executing our vision visually.
CannaBabe partnered with the Wana Brands Foundation, Brand On Marketing and PUFF Cannabis Co to present a donation check in the amount of $6000 towards the chosen charity Alternatives for Girls on Thursday, March 30th. Every event hosted by CannaBabe will have a new charity organization, local to the area of the event is being hosted, to partner with and to donate proceeds from the event. By supporting CannaBabe, you support those less fortunate in local communities.
"We believe there was a change that needed to happen and that change started with us throwing our first Cannababe Launch event, with a positive turnout of over 700 people throughout the evening from all over Michigan, out of state, consumers to investors, to people outside of the Cannabis industry looking to dip their toes into something they've never experienced or had been apart of. We have been to a multitude of events, and something we had noticed was that after every event everything just goes silent and it is the same 200 people we all know and no one or nothing new. We chose to use our voices to create a positive change and continue to spread awareness on not only the industry we are in, but the communities we are hosting these events in. With each event we throw we will be donating a percentage of the proceeds to a non profit organization we believe in. For this last event we donated a portion of the proceeds to Alternatives for Girls out of the SouthWest of Detroit. By acknowledging those out there who are in need of support, it will bring us all closer together as a community. We believe in throwing gatherings with a cause and spreading awareness for the bipoc, lgbtq+ community, and working together equally as any gender. Join us in continuing to make positive changes for not only us but everyone in the communities we are all a part of." - Mary & Jenna, CannaBabe Founders
CANNABABE - promoting inclusive community and connection between brands and consumers to facilitate brand recognition, strengthen loyalty and provide a space for companies to generate new business opportunities and provide education. To amplify the voices and representation of women in the cannabis industry and to bridge the gap between traditional consumption events and cultural gatherings.
BRAND ON Marketing - a modern solution to an ever-evolving market. With a team of advanced industry professionals, we can bring any idea to life. We are always looking to expand our creative abilities by exploring new industries, if we strongly feel we can benefit your company. Making the impossible possible, we put your brand on.
Source: Netflix‘Zom 100: Bucket List of the Dead’
Netflix has revealed that films from across Asia-Pacific featured in its top 10 weekly global non-English film...
HBO Max has released a trailer for the true crime mini-series Love & Death, starring Elizabeth Olsen and set for April premiere
https://www.youtube.com/watch?v=IdVSe1Fa78I
A month ago,...
